StartGroup was founded by Christofer Fogelberg in 2003 and is owned together with partner Pascal van der Woude. Both owners started in the real estate sector in 2001 in what then was the biggest international estate agency in Spain, Interrealty. Both passed the ISO9001 certification in that company and had successful careers. However they wanted to go a step further and put the client in focus by giving them customer care and support not only before, but also after buying a property on the Costa del Sol.
That was the beginning of StartGroup that was founded on the basis of “Service from Start to Finish!”

Today after 20 years in business StartGroup has three main real estate offices on the Costa del Sol; Sitio de Calahonda and La Cala de Mijas both located in the municipality of Mijas Costa as well as Torrequebrada located in the municipality of Benalmadena. As well as several on site sales offices in our new developments around the Costa del Sol. With those strategic locations we serve the area between Malaga to Estepona, including Fuengirola and Marbella.  
We are not only specialists in international property sales – we also have our property management division, StartGroup PropertyCare, offering all kinds of aftersales services, rentals and property management for the clients that have bought a property with StartGroup. We believe to keep giving our customers service even years after the purchase is important, and we have a great track record on return clients.

StartGroup Real Estate Calahonda office
StartGroup Real Estate Calahonda office

Customer service is one of the four pillars of our company, the others are:

  • Multilingual service; we speak 11 different languages. Spanish, English, Swedish, Norwegian, Dutch, French, German, Russian, Ukrainian, Polish and Hungarian.
  • Training and certification; All our staff undergoes training by an external auditor when starting in the company and are then audited on a yearly basis. All staff are certified in European and Spanish AML procedures, GDPR & Spanish Data Protection, Andalusian Property law D.218/2005.
    And in September 2021 StartGroup were the first company in the world to get fully certified in the new training program launched by the international association of property professionals, AIPP, that is based in London, UK.
    We also have four staff members that are GIPE associates, with two in the boad of directors.  As well as certified memberes of the national real estate association API ANAI
  • Advertisement in several languages and countries in Europe and Internationally. We advertise our properties both in traditional printed media and use the latest technology to display our properties on all the mayor internet platforms and social media. With 20 years experience we feel that we have the perfect mix of new and old methods, and we are constantly investing in new technologies and platforms.

GIPE Real Estate Agents CEPI Real Estate Professionals

Client satisfaction

The StartGroup team is highly experienced and sits on a treasure of local knowledge, that you as a client will be welcome to take advantage of. Our goal is not only to find you the perfect property or the right buyer for your property for sale on the Costa del Sol – our true goal is to make you so happy with our service that you want to come back and tell all your friends, now and in the future!

Our goal is to be the best and most professional estate agency on the Costa del Sol. But don’t just take our word for it, see our client testimonials both recent and a decades back – track record. You can also see our 4.9 rating on Google, based on hundreds of reviews and our rating on Facebook.

New developments on the Costa del Sol, Spain – Service for property developers

Since 2015 StartGroup offers a select master agency service to property developers. The services are tailor made to each developers needs and can include:

  • Marketing
    • graphic design
    • web design – custom made website in several languages
    • online marketing and social media presence
    • off line marketing in national and international press
  • Legal documentation
    • setting up AML procedures according to EU standard
    • all sales and marketing documentation in accordance to:
    • Andalusian Law, D.218/2005
    • Spanish Consumer law
    • GDPR
  • Client and customer care in 11 languages, from first visit, contracts and delivery = from start to finish!
  • Network of 800 vetted national and international agencies

 

We have worked both with small international developers that are new to Spain and huge Spanish developers such as Kronos Homes and Exxacon. Our service is extra important for international developers that are not familiar with all the red tape and bureaucracy present in Spain. A small mistake in the documentation can result in a hefty fine, so best to be on the safe side with an expert master agency.

Finished and delivered developments

Azalea, Jardinana

84 apartments & 10 houses
Sales volume 41 986 000€

Lotus, Jardinana

109 apartments
Sales volume 42 022 500€

Fairways La Cala Golf

54 apartments
Sales volume 20 000 000€

Ongoing

Ipanema, Calanova Golf

144 apartments
Sales volume 41 842 000€

   

Upcoming

Villas Lindomar

Luxury designer villas in Atalaya, Estepona

Magnolia, Jardinana

Apartments & Townhouses Magnolia, Jardinana fase 3 in La Cala de Mijas

Iris, Jardinana

Apartments & Townhouses Iris, Jardinana fase 4 in La Cala de Mijas

How to find us…

StartGroup Calahonda Office
StartGroup Calahonda Office

StartGroup La Cala Office
StartGroup La Cala Office

StartGroup Torrequebrada Office, Benalmadena
StartGroup Torrequebrada Office, Benalmadena

Notre équipe

Partner Agents

Christofer Fogelberg

Agent partenaire

Christofer est né à Göteborg, en Suède, et vit en Espagne depuis 1999. Il est agent immobilier depuis 2001 et a fondé Start Group en 2003. En plus des langues scandinaves, Christofer parle couramment l’espagnol et l’anglais. Christofer est un agent immobilier agréé par l’API ANAI et le GIPE, qui sont deux des principales associations immobilières en Espagne. Depuis 2019, il siège au conseil consultatif de l’Association of International Property Professionals (AIPP) basée à Londres, où il a contribué à la mise en œuvre de nouvelles normes pour les agents immobiliers internationaux. En novembre 2022, il a été élu secrétaire du conseil d’administration du GIPE, et en 2024, vice-président de l’organisation. Agent du GIPE n° 3565.

Pascal van der Woude

Agent partenaire

Pascal est originaire d’Amsterdam, aux Pays-Bas, et vit en Espagne depuis 1995. Il est agent immobilier depuis 2001 et est devenu partenaire de StartGroup en 2006 après avoir été area manager de Interealty. Pascal est certifié par GIPE et AIPP et parle néerlandais, allemand, français, anglais et espagnol. Son principal hobby est le football, car il est un fervent supporter de l’Ajax. Agent GIPE Nº 3576

Sales Team

Jennifer Fogelberg-Clarke

Jennifer est originaire de Göteborg, en Suède, et vit en Espagne depuis 1993. Elle a travaillé dans l’immobilier sur la Costa del Sol de 2001 à 2008 et après quelques années en Suède, elle est revenue en Espagne en 2011 et travaille depuis chez StartGroup. En plus des langues scandinaves, Jennifer parle l’anglais, l’espagnol et l’allemand. Agent certifié GIPE Nº 3575

Leon Ruiz

Leon est né en Angleterre de parents néerlandais et espagnols. Ayant déjà travaillé dans le domaine de l’immobilier et de l’automobile pour des clients internationaux, il est un atout majeur pour notre entreprise. Il parle couramment l’espagnol et l’anglais. Agent certifié GIPE Nº 3643

Benjamin Lartigue

Benjamin comes from Royan, France. He moved to Spain in 2014 and has been in the real estate business since. Hard working and he is an expert on new developments. He speaks French, Spanish and English. 

Kieran Lawson

Kieran is from Great Britain but grew up on the Cota del Sol , so he speaks both English and Spanish. He is currently heading the sales in our new development Ipanema by Kronos Homes in Calanova Golf.  He is a keen golfer and football fan!

Peter Stilma

Peter was born in Soestdijk, the Netherlands. After finishing the economics school in Amsterdam he moved to Spain in 1994. He started as a real estate agent in Spain in 1999, and has also worked two years in Berlin, Germany where he helped set up a property fund. During 2008-10 represented a Buenos Aires based Polo & Country Club as a board member of the Argentinean – United Kingdom chamber of commerce. Peter speaks Dutch, English, Spanish, German, as well as some Italian. Wine and cheese tasting is his favourite hobby! GIPE member Nº 3641

Ildikó Sebestyén

Ildikó moved to Spain from Hungary in 2013. She worked for 10 years in the world famous Nikki beach, the last 6 years as a manager. Apart from Hungarian Ildikó speaks English, Spanish, Rumanian fluently as well as a good level of French, German and Greek!
In her spare time she is a keen tennis player. She joined the StartGroup team in March 2023 and is currently working in sales in our exclusive developments.

Christina Korfmacher

Christina is German but was born and raised in Marbella. She then went to Magdeburg University in Germany to become a certified translator before moving back to Spain in 2017. Christina is working in our sales division for new developments and is attending clients with both German precision and Spanish hospitality. Best of both worlds! Christina is fluent in German, Spanish and English.

Listing Team

David Hemmings

David is a friendly soul and 100% dedicated to customer care. He is often the first contact for the clients and his calm approach makes everyone feel at ease. He is a huge football fan and is one of the founders of an unofficial supporters club for Malaga FC. Having lived in Spain since 1985 he is fully bilingual and still conserves his Stoke sense of humour.

Daniel Holmquist

Daniel is from Gothenburg in Sweden, and has lived over 20 years in Spain. He has a background in both IT and Real Estate and speaks English, Spanish and Swedish. Daniel responsable for property valuations in our office in Benalmadena.  Daniels main interests are computers and Real Madrid! 

Property Care

Charlotte Cavendish

Charlotte travaille avec les services après-vente dans notre section de gestion immobilière StartGroup PropertyCare. Charlotte est suédoise et a vécu en Andalousie pendant la majeure partie de sa vie et parle anglais, suédois et espagnol.

Bradley Mavromatis

Né en Zambie. Il a grandi au Zimbabwe jusqu’à son départ pour le Royaume-Uni en 2001. Il a déménagé en Espagne en 2022, à la recherche d’une meilleure qualité de vie au soleil avec sa famille. Chez StartGroup il est responsable des réparations et de l’entretien général des propriétés sous gestion annuelle. Il aime pratiquer différents sports comme la natation, le paddle, le squash et la randonnée. Il est également bénévole au sein du groupe local de scouts.

Daniel Molina

Daniel est né à Málaga de parents espagnols et anglais. Il s’occupe de nos locations de vacances et du service après-vente. Ses grandes passions, en dehors du sport, sont la lecture de romans historiques et l’écoute de musique heavy metal. Daniel parle couramment l’anglais et l’espagnol.

Sean Vosper

Sean is from Plymouth in Great Britain and has lived and worked on the Costa del Sol for the last 20 years. Sean has a background as a bank manager in TSB in the UK, before making the life changing decision to move to Spain. GIPE member Nº 3644

Nouveaux Projets

Olivier Heekeren

Olivier was born in Germany and moved to Spain to start a family over 20 years ago. His multicultural heritage includes a Dutch mother which made him prolific in many languages. In his spare time he loves spending time working on his boat and going on long walks with his dogs. GIPE member Nº 3656

Cheryl Smile

Cheryl est née à Londres, en Angleterre. Sa passion pour les voyages l’a amenée à devenir hôtesse de l’air et à voyager dans le monde entier, et elle a même vécu en Australie pendant quelques années. Elle a déménagé en Espagne en 2018 et parle espagnol et anglais. Elle est comme son nom l’indique, un pur sourire !

Carolina Collado

Carolina née à Grenade, Espagne. Passionnée de sport et de yoga, elle est diplômée en Administration et Gestion des Entreprises de l’Université de Grenade, complétée par un master en enseignement de l’économie, de l’entreprise, de l’anglais et du commerce. Après avoir développé sa carrière dans divers secteurs tels que la banque, l’administration, le commerce de détail, le marketing et la communication, elle a déménagé en Angleterre pendant quelques années. À son retour en Espagne en 2015, elle a choisi de s’installer sur la Costa del Sol, où elle a commencé à travailler dans l’immobilier et les promotions immobilières. Depuis, elle poursuit sa carrière commerciale dans ce secteur. Reconnaissante de faire partie de ce groupe réel et extraordinaire de professionnels internationaux. Langues : Espagnol / Anglais.

Kaela Stewart

Kaela nació en Escocia, se trasladó a España y luego a Australia cuando era niña, antes de regresar finalmente a Málaga, el lugar que siempre sintió como su hogar. Después de terminar la escuela y viajar, descubrió una verdadera pasión por conectar con las personas y un gran interés por el sector inmobiliario, lo que la llevó naturalmente a las ventas. Le encanta viajar, conocer gente nueva y aprovechar al máximo cada oportunidad que la vida le brinda.

Admin Team

Cecilia Bodén

Contrôle de qualité

Cecilia est originaire de Suède et vit en Espagne depuis 1991. Elle parle le suédois, l’espagnol et l’anglais et assure une grande efficacité à notre équipe de direction. Cecilia est responsable du contrôle de la qualité et de la conformité AML.

Natalia Corchado

Natalia est originaire d’Argentine et a vécu au Canada de 1998 à 2004, date à laquelle elle a déménagé en Espagne. Natalia parle espagnol et anglais, elle est coordinatrice de  le bureau de vente à  Benalmadena. Les loisirs de Natalia incluent les voyages et elle est une grande fan du Carnaval de Cadix.

Oksana Heliuta

Oksana est originaire d’Ukraine et a déménagé en Espagne en 2013. Elle a commencé à travailler dans la nouvelle section des promotions de StartGroup en 2021. Oksana parle espagnol, anglais, ukrainien, russe, polonais et allemand. Comme prévu, il apporte beaucoup à notre équipe internationale.

Carmen Rangel

Administrateur et coordinateur du nouveau développement

Carmen a vécu au Brésil, en Afrique du Sud et au Portugal. En 2013, elle est tombée amoureuse de la Costa del Sol et a décidé de s’y installer. Elle a étudié et s’est formée au tourisme. Elle est administratrice au sein de notre département « Nouveau développement ». Elle adore voyager et prévoit de poursuivre cette passion jusqu’à la fin de sa vie !

Patrocinia Samaniego

Patrocinia, Originally from Paraguay. She has lived in Spain since the age of four and is deeply connected to the Costa del Sol. With a background in Fine Arts and experience as a professional dancer, she combines her artistic spirit with a passion for languages and organization on her role in administration at our PropertyCare department.

Marketing

Daniel Martín

Daniel Martín, specialized in Commerce and Digital Marketing, possesses solid experience in communication, digital strategies, and emerging technologies. He currently leads the Marketing department at StartGroup, managing social media, developing strategic digital initiatives, and implementing innovative solutions.